The year of 2013. Based on founders’ intuition and persistence, Who’s was born in 2013. As the pioneer introducing the philosophy of “wearable humanism” into jewelry field, Who’s endowed with strong cultural identity and brand of The Times for the brand from the very beginning.
As a contemporary jewelry brand, “Who’s”, founded in 2013, concentrates on design and manufacture of jewelries. Taking gold, diamonds and colored stones as the main materials, Who’s creates each piece of work with extreme craftsmanship. However, named by questioning words, Who’s indicates that we should sincerely understand the roles and significance played by jewelry in human and human life, and this is also our mission. Master a balance between past and future, tradition and innovation, and rigor and experiment, and stand out from the crowd. The free thinking, curiosity, experimentalism and sprit of independence, this is Who’s.
In the work studio of Who’s, creators create with craftsmanship. From inspiration to the finished products, after experienced long-term boring and repetitive design and production and the collision of all kinds of technology and thought, the jewelry works of Who’s are born. This procedure does not only utilize the special surface treatment process, but for each style of gemstone, it adopts special cuts, and ensure it to be the only one of its kind. Designers apply the experimental design mode through combining the traditional painting with 3D technology, and this is the innovation brought by the progress of the times. However, craftsmen still apply the wax injection molding process which has been applied since 2000 BC to create the delicate and soft texture of precious metal, and moreover, the surface of the gemstones still need to be polished and its details still need to be processed for many times. Who’s opened the gemstone cutting theory that “no styles are the same”, applying the natural paving of irregular gemstones, Who’s works can be unique and charming.
The Nature series revealed the new veil of inspiration. It hopes that this series can fully express the mutual dependency between environment and personal value and try the co-creation between 3D technology and traditional handicraft. This series is the exhibition of extreme skills of Who’s under the existing technological means.
The eclectic Point and Line to Plane series started from the perfect combination among the special cutting mode, scientific molding and crafted works of craftsmen. Meanwhile, it is born with the multiple perspective design modes.
Based on founders’ intuition and persistence, Who’s was born in 2013. As the pioneer introducing the philosophy of “wearable humanism” into jewelry field, Who’s endowed with strong cultural identity and brand of The Times for the brand from the very beginning.